Architecture

Launched in partnership with architectural artist Adam Reed Tucker, the brand includes a series of Lego sets designed by "Architectural Artist" Adam Reed Tucker and represents "celebrate the past, present and future of architecture through the Lego Brick", appealing to a unique audience spanning traditional LEGO collectors, architecture enthusiasts, and globetrotters seeking landmark souvenirs. Themes like the Architecture series also offer significant potential for collectors with retired flagships like the United Nations Headquarters demonstrating the theme's investment potential, having nearly tripled in market value since its 2015 retirement.